Virgin Atlantic has opened the doors to its brand-new Clubhouse at Los Angeles International Airport (LAX). This latest addition to its portfolio of premium lounges marks a renewed focus on wellness, design, and guest experience.
The Clubhouse is in the Tom Bradley International Terminal, the central hub for many international departures. Virgin Atlantic passengers flying Upper Class or holding Flying Club Gold status and Delta One customers traveling internationally now have access.
It is not just another airport lounge. Instead, it’s a thoughtfully designed retreat to enhance every part of the pre-flight experience. Virgin Atlantic aims to help travelers feel refreshed before they even board.
First impressions matter—and this Clubhouse makes one. The lounge features calming aesthetics with a sunset-inspired glow throughout the space. The lighting gradually changes from day to night, syncing with your body’s natural rhythm.
That detail isn’t just for show. It’s based on science. Supporting circadian rhythms can reduce jet lag and help you sleep better on long-haul flights.
The interiors pay homage to Los Angeles’s vibrant culture. Guests will notice local artwork and subtle references to Hollywood glamor. The color palette mirrors the warm hues of a West Coast sunset.
But it’s more than just visual appeal. The Clubhouse was designed with zones that serve different moods and purposes. Whether you want to relax, focus, socialize, or eat, you have a space.
One of the standout areas is The Ruby Room, a Hollywood-inspired lounge within a lounge. It even has a private cinema with Bluetooth headsets for quiet viewing.
Then there’s The Royal Box. Think of it as the VIP corner of the Clubhouse. It features customizable mood lighting and a discreet “secret” menu for an extra touch of exclusivity.
The Wing offers quiet, soundproofed pods for travelers needing to catch up on work. Named after iconic recording studios, these booths give you a focused space away from the crowd.
Meanwhile, The Zen Den offers an entirely different experience. It’s all about rest, rejuvenation, and mindfulness. Here, guests can engage in guided meditation or light stretching using the FORME Studio—a high-tech smart mirror that leads wellness sessions.
It is one of the first times a fitness mirror like FORME has been included in an airport lounge. Virgin Atlantic is implementing a broader wellness initiative to help passengers start their journey with clarity and calm.
To support that goal, the lounge also includes a collaboration with Flamingo Estate. This L.A.-based wellness brand supplies body care products made with organic ingredients from regenerative farms.
Guests can take a full shower before boarding. They’ll leave feeling clean and refreshed, which can make a big difference during a long journey.
Beyond wellness, food is another major highlight. The dining menu includes locally inspired options with a health-conscious twist. Guests can choose from various dishes, including poke bowls, tofu pho, California rolls, and fig salads.
There’s even a Mediterranean quinoa bowl and vegetable crudités with hummus for those who prefer lighter bites. Every seat in the lounge offers table service, so you don’t have to leave your seat to order or eat.
This service-first approach makes it feel more like a boutique restaurant than an airport lounge. And that’s intentional. Virgin Atlantic is betting that people want luxury that feels easy, personal, and stylish.
Drinks are just as curated. The cocktail list includes West Coast wines, craft spirits, and non-alcoholic elixirs. There’s something for everyone—whether you’re winding down or toasting the start of a trip.
Entertainment adds another layer. To mark the launch of the Clubhouse, Virgin Atlantic partnered with actor Alan Cumming. He recorded a bedtime story titled “Relax and Unwind with Alan Cumming.”
The story leads travelers through a calming mental journey of the Clubhouse. It’s available for listening within the lounge and during your flight. It’s a quirky, personal touch that matches the airline’s distinctive brand.
Another key advantage? The Clubhouse is open daily from 11:30 a.m. to midnight. That window serves most of Virgin Atlantic’s and Delta’s departures from LAX. Passengers can now arrive early and make the most of their time.
And the location couldn’t be more convenient. It’s airside within the Tom Bradley terminal, so you won’t have to re-clear security. Just walk in, relax, and enjoy.
Of course, this isn’t Virgin Atlantic’s only lounge, but it may be one of the most ambitious. It reflects the airline’s broader shift toward well-being and experiential travel.
Airlines increasingly focus on how passengers feel before, during, and after their flight. Virgin Atlantic is doubling down on that idea. This Clubhouse is both a marketing move and a service upgrade.
For premium travelers, expectations are higher than ever. They don’t just want luxury—they want purpose and personalization. The Clubhouse delivers on both fronts.
Even if you’re not flying Upper Class, this lounge sets a new standard. It pressures competitors to raise their game. LAX now has one of the most forward-thinking lounges in the U.S.
This launch also comes at a time when travel is bouncing back. More people are flying internationally, especially between the U.S. and the U.K. Virgin Atlantic wants to stand out.
The Clubhouse makes a compelling case by integrating wellness, art, dining, and design. It doesn’t feel like a waiting area. It feels like a destination.
Of course, lounge access still comes with a premium. But for frequent travelers, the value is clear. Being able to relax, eat well, and care for your mind and body before a long flight is priceless.
As Virgin Atlantic continues to innovate, more lounges will likely follow this template. The airline has already set the bar in London; now, it’s raising it in Los Angeles.
Whether you’re flying for business or leisure, the Clubhouse transforms your travel experience. You’ll arrive at your destination on time—and in better shape, mentally and physically.
This new lounge is more than a perk. It’s a preview of the future of premium air travel. Virgin Atlantic is already there.
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About the author
Mohamed Yousuf is a Business and Finance Correspondent at DbdPost.com, delivering in-depth insights and analysis on global market trends, economic developments, and financial strategies. His expertise helps readers stay informed and make sound decisions in an ever-evolving financial landscape.