Many people celebrate the new year with grand health ambitions. They promise to eat better, lose weight, or reduce their intake of processed foods. However, motivation often plunges by mid-January.
Experts call January 10 “Quitter’s Day.” They note that resolutions begin to fade around this date. Kroger’s Simple Truth® brand offers a timely boost to keep those goals intact.
Shoppers sometimes feel overwhelmed. They juggle tight schedules, limited budgets, and complicated meal plans. Simple Truth® responds with curated “Resolution Rescue” bundles.
These bundles cost $15 or less. They package multiple food items together for healthier, more convenient choices. Shoppers avoid guesswork and still enjoy delicious meals or snacks.
Kroger’s data science division, 84.51º, uncovered essential trends. It was found that 79% of customers aim for better physical health, and 58% plan to adopt more wholesome eating habits.
Healthy changes demand easy, affordable options. Simple Truth® addresses that exact need. It champions a “Free From” approach that excludes many artificial ingredients.
Juan De Paoli, Vice President of Our Brands at Kroger, enthusiastically stated, “Maintaining resolutions can be challenging. Simple Truth® provides a straightforward solution for anyone seeking better food choices.”
He stressed the importance of convenience. These bundles simplify snacking, meal-prepping, and reducing unhealthy additives. He also emphasized that better eating resolutions can evolve into long-term habits.
Shoppers can explore these bundles through Kroger Pickup and Delivery or by visiting any Kroger Family of Stores nationwide.
Meanwhile, until January 21, digital orders with a $15 Simple Truth® minimum and a $75 overall total qualify for free delivery.
Six special bundles offer variety, catering to different tastes, lifestyles, and meal preferences. Simple Truth® also ensures these products remain free from artificial flavors, colors, or preservatives.
Resolution Struggles and the Simple Truth® Advantage
Many people crave alternatives to sugary sodas, cocktails, or artificial drinks. They also want to try plant-based proteins without sacrificing taste.
Moreover, they seek guilt-free indulgences when snack cravings hit.
Shoppers often discover conflicting diet advice. They encounter misinformation on social media or from well-meaning friends. Simple Truth® steers them toward practical, clearly labeled items.
This brand offers more than 1,500 products. Many carry the USDA-certified organic seal; others emphasize gluten-free and plant-based attributes.
Simple Truth® offers easy-to-read ingredient lists and removes artificial preservatives, flavors, and colors so families can confidently shop.
The brand’s new Resolution Rescue bundles combine these trusted products into handy kits. Each bundle simplifies a common dietary goal so anyone can pick the best match for their objectives.
Many home cooks face busy mornings. They grab pastries or skip breakfast. Simple Truth® counters that pattern with a protein-focused morning bundle.
Others yearn for new ways to incorporate vegetables. They may have difficulty fitting salads or cooked greens into daily routines. The Get Your Veggies Bundle addresses that gap.
Simple Truth® also guides those who avoid meat or want to reduce alcohol intake. These focused bundles create structure without sacrificing enjoyment. They merge high-quality ingredients with straightforward preparation steps.
Six Bundles for Consistent Healthy Habits
First, consider the Mocktails Bundle. This option helps people who choose Dry January or a sober-curious lifestyle.
It includes sparkling seltzer, organic herbs like mint and basil, shelf-stable organic lemonade, and frozen strawberries.
Next, the Meatless Meal Bundle suits plant-based eaters or those who want to reduce meat consumption. It features organic cannellini beans, garbanzo beans, a tri-bean blend, mini cucumbers, and fresh herbs, which unite to form a fiber-rich bean salad.
Morning routines sometimes lack nutrition. The Protein-Packed Breakfast Bundle offers black chia seeds, zero-sugar yogurts, chicken breakfast sausage, oats, and honey granola, which supply ample protein to jumpstart the day.
Cravings often strike in the afternoon. The Savory Snacks Bundle delivers solutions.
Shoppers receive exotic vegetable chips, veggie and flaxseed corn tortilla chips, hot cheddar veggie straws, ranch mini rice cakes, and sweet potato corn tortilla chips.
Some crave sweet treats but fear losing momentum when sugar temptations arise.
The Sweet Treats Bundle includes cinnamon sugar apple straws, dried mangos, fruit and veggie blend strips, a sea salt dark chocolate bar, and duplex sandwich cookies.
Finally, the Get Your Veggies Bundle saves time for anyone who wants more produce.
It offers organic sliced mushrooms, organic baby spring mix, baby carrots, snacking tomatoes, and organic frozen Brussels sprouts, which shoppers can add to salads or side dishes.
Each bundle remains affordable and includes foods that support better eating resolutions. Thus, no one has to strain their wallet or spend hours reading nutrition labels.
Shoppers appreciate that these bundles reduce planning. They can add any bundle to an existing grocery order and assemble meals or snacks in minutes.
Kroger extends a special promotion to encourage these healthier choices. Customers receive free delivery through January 21 with a digital coupon. They must spend at least $75, including $15, on Simple Truth® items.
That promotional window aligns with Quitter’s Day. This timing aims to motivate individuals who might otherwise lose steam. It removes a final barrier to consistent healthy eating.
Kroger also continues to offer free pickup. Shoppers can place orders online and pick them up curbside, which appeals to busy families or professionals.
Many home cooks appreciate how these bundles complement popular health trends. Some diets require extra vegetables, while others focus on low sugar or higher protein.
Simple Truth® addresses these variations by offering clearly defined categories. Each bundle fits seamlessly into an overall grocery cart, streamlining the shopping process.
Additionally, families sometimes disagree on which health trend to follow. One child may need more protein, while another might crave sweeter alternatives.
The variety in these six bundles settles that dilemma. Parents can order multiple bundles for different tastes. They can encourage healthier snacking across the household.
Kroger’s leadership expects strong interest in these Resolution Rescue bundles. They hope that early success around Quitter’s Day sparks a permanent shift in consumer habits.
Juan De Paoli and his team continue to explore new product possibilities, monitor consumer feedback, and refine bundle offerings based on demand.
Kroger recognizes that success requires more than short-term promos. It wants to create a culture of enduring wellness by helping customers conquer those wobbly first few weeks.
This push for healthier habits aligns with growing consumer mindfulness. Many crave transparent ingredient lists and prefer convenient food choices that do not sacrifice quality.
Simple Truth® meets those desires head-on. It merges accessibility, cost-effectiveness, and taste, turning broad ideals into realistic daily practices.
Anyone who resolves to live healthier in 2025 can lean on Simple Truth®. They can shop these bundles, skip crowded aisles, and confidently feed themselves. They can also save time with free delivery or pickup.
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About the author
Imran Hassan is a Travel Correspondent at DbdPost.com, specializing in uncovering the vibrant intersection of travel, food, culture, and drinks. With a keen eye for detail and a passion for storytelling, Imran brings unique experiences and flavors from around the globe to inspire and inform readers.
