NASCAR Fans Rejoice! Choice Privileges Offers Exclusive Trackhouse Racing Experiences

Choice Privileges is expanding its partnership with Trackhouse Racing for the 2025 NASCAR Cup Series season. It means more exclusive experiences for loyalty program members.

This deal strengthens Choice Privileges’ presence in motorsports. The program’s branding will appear on Trackhouse Racing’s Chevrolet race cars.

Both Ross Chastain and Daniel Suárez will represent the brand during select races.

Members can redeem points for behind-the-scenes access. They will get transporter tours, pit road access, and meet-and-greets with drivers.

Some will even watch the race alongside the crew chief from the team’s pit box.

Garage access is also a benefit. Members can witness final car adjustments before the race begins. While dining with the team, they will enjoy meals prepared by Trackhouse Racing’s traveling chef.

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These perks are in high demand. In 2024, members redeemed millions of points for NASCAR VIP experiences. Nearly 80% of those who took part held Elite status.

The majority of redemptions came from points earned through hotel stays. Others came from purchases made using the Choice Privileges Mastercard and Choice Privileges Select Mastercard.

This trend shows the strong connection between the loyalty program and its engaged members.

Choice Privileges will offer these experiences at all 38 NASCAR Cup Series races in 2025. Branding will be prominent at key races. Some highlighted events include Martinsville, Kansas City, St. Louis, and Charlotte.

Ross Chastain and Daniel Suárez will race under the Choice Privileges banner at these locations. This will increase the brand’s visibility among passionate NASCAR fans and deepen the connection between the loyalty program and the racing community.

Choice Privileges continues to expand beyond traditional hotel perks. Members can access over 7,100 hotels in 46 countries and redeem points for stays at luxury properties like Radisson, Cambria, and Westgate Resorts.

Partnerships with Preferred Hotels & Resorts and Penn Gaming expand redemption options. These collaborations create more value for members.

NASCAR experiences now add another exciting dimension to the program.

By partnering with Trackhouse Racing, Choice Privileges increases brand recognition. The loyalty program is now linked with high-speed, high-energy sports entertainment, aligning with the growing demand for experiential rewards.

Choice Privileges prioritize meaningful experiences for its members. The 2025 NASCAR season will be filled with thrilling moments, and fans will have more opportunities to turn their points into unforgettable memories.

This expansion solidifies Choice Privileges as more than a hotel rewards program. It’s a gateway to exclusive adventures, and NASCAR fans now have more reasons to stay engaged and earn yearly points.